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Show on the Road

Professional Development Conference for High School Counselors


The Inclusion, Access, and Success Committee hosts a yearly ‘Show on the Road’ professional development conference for high school counselors in greater Minnesota. After meeting with area high school counselors, this event was part of a continued effort to bring professional development opportunities to out-state Minnesota. 

Each year this event travels to a different destination providing counselors around the state with resources and presentations on topics such as hot topics in admissions, regional career forecasts, and financial aid. Through Show on the Road, the MACAC Counselor Toolkit was created to provide tools and resources for high school counselors to utilize in their daily work. At these events, three attendees won MACAC memberships, registrations, and travel to the Spring Conference in an effort to encourage further connection and involvement with MACAC. 

Event Highlights: 

  • 100% of attendees rated the workshop a 4 or 5 out of 5. 
  •  “Great networking opportunity w/colleagues and college admission reps” 
  • “So glad to be here to learn and network.” 
  • “Keep doing this. I've been a counselor for 12 years and this is the most useful college/career conference I've attended."
  • "The most helpful and useful workshop I've been to, feeling excited to get back to use the tools and ideas!" 
  • "Very good use of my time! I learned a lot!" 


Upcoming Workshops

December 8, 9 and 10, 2020
10:00-11:00am 
Virtual professional development sessions through Zoom


Register for Show on the Road 


Tuesday, December 8

Labor Market Insights: Minnesota Department of Employment and Economic Development (DEED)

Luke Greiner, from Minnesota DEED presents the most current data surrounding labor market insights from around the state. DEED uses employment data to highlight trends, as well as forecast demand for specific careers. Luke’s presentation has been popular at past Show on the Road events and we expect the information to be as relevant as ever in this current landscape. The presentation will focus primarily on statewide employment, with some region-specific data included.


Wednesday, December 9

Admissions & Financial Aid Panel

Q&A panel session with admissions and financial aid professionals, with a specific focus on how institutions are adapting criteria and processes during the COVID-19 pandemic. You will have the opportunity to hear from a variety of institutions, including 2-year, 4-year, public and private, in-state and out-of-state. This is not your typical admissions Q&A, this is designed to address the changing needs of students applying to college in this uncertain time, and the counselors who support them.


Thursday, December 10

Counselor Corner

A workshop and networking opportunity to connect with counselors from all corners of the state! There will be three mini-breakout sessions within the hour. Tools and strategies for streamlining communication to students and parents. Brainstorming ways to approach college options during a pandemic. Self-care for counselors and maintaining boundaries when work is literally in your home. This hour-long session is split into three rotating breakouts so counselors have a chance to connect with each other and discuss a variety of topics.


Past Conferences 

December 9, 2019 - Saint Mary's University of Minnesota, Winona

December 10, 2018 - Concordia College, Moorhead

October 9, 2017 – College of St. Scholastica, Duluth

December 5, 2016 – South Central Service Cooperative, Mankato 


Video Recap




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